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AZ*HEMP
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Market & Processing Research

 


    The overall goal is to identify the highest value added market segments according to local conditions and capabilities. To that end, the following needs to be accomplished.

    Identify end users and values in the several market sectors for the various fractions of the plant.

    Seed

      A. Oil
      B. Germplasm
      C. Meal/Flour

    Stalk

      A. Long Bast Fiber
      B. Short bast fiber
      C. Whole stalk

    Hurd

      A. "As-Is"
      B. Value added - chemicals, other processing

    Identify end users and steps in the value adding chain, broken down by plant fraction

      A. Value of the various fractions
      B. Cost to add value, return on investment, capital requirements
      C. Map of value adding chain - identify opportunities
      D. Identify specific benefits of local production, calculate value
      E. Companies that directly use large quantities of the fractions

    Compile database of potential end uses relative to:

      1) Capital costs, time factors, ROI and risk factors.
      2) Identity of high value fractions & opportunities
      3) Market contact information

        A. Develop network of interested parties
        B. Identify incentives for them to get interested
        C. Formulate presentation materials

    Business & Market planning

      A. Document and justify business model based on results of first three activities
      B. Complete a business plan for xyz company to enter and lead the Industrial Hemp industry in Arizona
      C. Complete a marketing plan for said fictitious company
      D. Secure plant breeders rights, intellectual property etc.

    Develop THC testing manual in concert with law enforcement community

      A. Document methodology
      B. Calculate costs
      C. Identify funding method to cover costs
      D. Liaison with law enforcement community

    Identify barriers to development

      A. List & describe barriers
      B. Identify opportunities created by barriers
      C. Devise solutions
      D. Contingency planning

    Processing development

      A. Identify higher value processing opportunities
      B. Capital requirements
      C. R&D costs
      D. Environmental concerns
      E. Barriers & solutions

    Capital resources

      A. Identify sources of capital
      B. Create presentation to attract capital
      C. Justify needs
      D. Calculate ROI and risk
      E. Identify barriers & create solutions

    Human resources

      A. Determine human resource requirements according to business unit
      B. Identify talent needs in the various positions
      C. Document & Evaluate labor pool & costs
      D. Compare costs
      E. Best practices

      Production Research Outline

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